Toby Whatley

Head of Machinery and Farm Technology

AS SEEN ON

Preston's Summary

Toby Whatley is the Head of Machinery and Farm Technology at Farmers Guardian. He specializes in various aspects of agriculture and farming, with a focus on sustainable agriculture, farming equipment, and farm management, as well as the intersection of technology in the food industry. Toby's insights and expertise have been featured in Farmers Guardian, highlighting his commitment to advancing agricultural practices and innovations.

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Geo Focus

Coverage Attributes:

Beta
Informative: 42 %
Promotional: 11 %
Press Release: 8 %
Private Sector Announcements: 7 %
Events: 6 %

Themes Covered:

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Most Recent Topics:

  • Sustainable Agriculture
  • Farming Equipment
  • Farm Management
  • Food Production
  • Organic Farming
  • Horticulture
  • Soil Science

Pitching Insights

Toby Whatley's focus on agriculture and farming, particularly farm equipment and agricultural technology, suggests he is likely to be interested in press releases and private sector announcements related to new products or innovations in the industry. Given his coverage of specific events such as Agritechnica and CropTec, providing information about upcoming events or new product launches at these shows could be appealing.

If you represent a company involved in manufacturing farm machinery, agricultural technology, or hosting relevant industry-specific events, Toby would likely be receptive to pitches regarding their latest developments. Additionally, if you have insights into trends shaping the future of agriculture from a technological perspective, it may resonate with his coverage interests.

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