Tom Capon

Affiliates Lead

Preston's Summary

Tom Capon is an Affiliates Lead at MyLondon, covering the South and Wales for publications including Bristol Live and Wales Online. He specializes in shopping and consumer content, with a strong focus on beauty, fashion, food and beverages, and hospitality, while also providing product reviews and insights on tech, gaming, and travel accessories. Tom's work has been featured in numerous outlets, including OK! Magazine and The Mirror, showcasing his diverse expertise in lifestyle journalism.

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Geo Focus

London, United Kingdom (Local)

Coverage Attributes:

Beta
Informative: 41 %
Reviews: 38 %
Promotional: 12 %
Opinion: 5 %
Listicles: 1 %

Themes Covered:

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Most Recent Topics:

  • Aging & Longevity
  • Beauty Industry
  • Makeup & Skincare
  • Perfume & Fragrance
  • Fashion Industry

Pitching Insights

Tom Capon's coverage mainly focuses on promoting deals and products, with an emphasis on product reviews. If you are a company offering promotional deals or launching new products in the UK, particularly London, reaching out to Tom could be beneficial. Providing exclusive insights into upcoming promotions or high-quality product review opportunities would likely capture his attention.

Given the local focus of his reporting, pitches should take into account the relevance of the deal or product being promoted to consumers in London and throughout the UK. Offering unique angles for how a particular deal or product may resonate within this geographic area could increase your chances of successful outreach.

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