Vivienne Aitken

Health & Education Editor

Preston's Summary

Vivienne Aitken is a Health & Education Editor for various publications, including the Scottish Daily Record and Sunday Mail Ltd, Glasgow Live, and Edinburgh Live. With a focus on local news, Vivienne covers stories related to healthcare, education, and inspiring individuals within the Scottish community. Her work has also been featured in several other publications, highlighting her expertise and dedication to reporting on important issues.

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Geo Focus

United Kingdom (National)

Coverage Attributes:

Beta
Cites Data: 33 %
Government Announcement: 24 %
Breaking News: 15 %
Evolving Stories: 9 %
Expert Commentary: 6 %

Themes Covered:

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Most Recent Topics:

  • Oncology
  • Palliative Care
  • Mental Health Care
  • Public Health
  • Dentistry
  • Aging & Longevity

Pitching Insights

Vivienne focuses on local news with an emphasis on personal stories and community impact. Her coverage includes a wide range of topics, from health-related issues to education and social welfare.

Given Vivienne's focus on human interest stories, she may be interested in pitches that offer real-life experiences or unique perspectives related to the themes covered. This could include individuals who have overcome medical challenges, educational initiatives that have positively impacted communities, or government policies affecting families and healthcare.

Pitches should emphasize the local angle when relevant since Vivienne’s geographic focus is local. Additionally, sources with firsthand experience or those deeply involved in community-based initiatives are likely to resonate with her coverage style.

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