Will Lancaster

Freelance Sports Writer - Reach Plc

Preston's Summary

Will Lancaster is a freelance sports journalist who writes for various publications including Reach PLC. With a focus on football, Will covers transfer news, match reports, and provides analysis on teams and players. His work has been featured in multiple outlets such as the Daily Express, Football Scot, Record Sport, and more.

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Geo Focus

United Kingdom (National)

Coverage Attributes:

Beta
Exclusive: 37 %
Event Coverage: 31 %
Breaking News: 13 %
Evolving Stories: 11 %
Press Release: 2 %

Themes Covered:

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Most Recent Topics:

  • Sports Tournaments
  • Team Sports
  • Talent Management
  • Hiring & Recruiting
  • Employee Wellbeing
  • Workplace Culture

Pitching Insights

Will Lancaster's coverage focuses almost exclusively on the world of football, particularly transfer news and match analysis. To effectively reach out to him, consider offering insights or interviews related to upcoming transfers, team strategies, or performance analyses for specific matches.

Given his focus on evolving stories and event coverage within the sports domain, providing unique perspectives on potential player movements or in-depth analysis of recent games could be an effective approach. Additionally, considering his broad coverage of various clubs and players across different leagues can help tailor pitches accordingly.

Since Will doesn't have a specified geographic focus but covers international football as well as club-level events extensively, he is likely interested in stories from a wide range of locations and teams.

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