By: Zach Overholt
Fans of vintage MTBs, klunkers, and cruisers, listen up: there's a rad new brand in town and they just released their first tire.
Zach Overholt is a journalist who specializes in outdoor gear and cycling. He writes for publications such as GearJunkie and Zen Bicycle Fabrication, covering topics ranging from bike reviews and industry news to event coverage and popular stories in the cycling community. With a passion for all things cycling, Zach keeps readers up to date on the latest trends and developments in the world of bikes.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
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Zach Overholt’s coverage primarily focuses on product promotions and reviews within the cycling industry, with a particular emphasis on bicycles, mountain biking, bike gear, and races. Given his focus on promotional deals and product reviews, he may be more responsive to pitches related to new bicycle or gear launches, exclusive deals offered by companies in the cycling industry.
Additionally, since Zach's articles predominantly feature specific products and their performance evaluations (reviews), reaching out with press releases about new products or providing him an early access for review could be effective.
As Zach has a national geographic focus on the United States it might also be beneficial to tailor pitches towards events happening within the country that are relevant to his areas of interest.
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