FashionUnited

Swedish fashion giant H&M has unveiled a collaboration with Lotto, drawing inspiration from the heritage Italian sportswear brand’s archives and the world of football.

A summary of celebrity fashion at the 79th Cannes Film Festival, featuring looks from Demi Moore, Heidi Klum, and other attendees.

New York - Italian brand Gucci took over New York's most iconic square, Times Square, on Saturday evening for the second show by its new artistic director, Demna Gvasalia.

The British Fashion Council (BFC) has doubled down on its Parisian showroom presence with the announcement of a four-year commitment that builds on the roll out of a long-term strategy.

An environmentalist drag queen, a billion-dollar outdoor apparel company and a trademark dispute that has sparked widespread backlash online: Patagonia’s lawsuit against climate activist and performer Pattie Gonia has quickly become one of fashion’s most closely watched legal battles.

British heritage brand Hunter, known for its wellington boots and signature ‘Hunter Green’ colour, has partnered with colour-centric British home décor brand Lick to launch a limited-edition paint shade, ‘Green 170’.

Ashley McDonnell, founder of VYKO, Ireland's first luxury conglomerate, details its strategy to acquire and scale Irish brands globally, focusing on heritage craftsmanship.

Founded in 1846 as a small leather goods workshop in Madrid, Loewe has established itself almost two centuries later as the world's second oldest luxury house still in operation, behind only Hermès. Its longevity is thanks to a constant desire for transformation.

The lifestyle collection, featuring womenswear and homeware, will be available for purchase from June 5.

Jacquemus has signed a deal with Nike and the Fédération Française de Football (FFF) to create a lifestyle fashion capsule. The collection will accompany Les Bleus, featuring players like Kylian Mbappé, Ousmane Dembélé, Désiré Doué and Marcus Thuram, during the 2026 Football World Cup.