14 min watch In a new Running USA member interview, Brian Goodell of BibBoards shares his unusual path to running industry entrepreneurship and why he believes that going bibless can change a race for the better.
Running USA is a non-profit organization dedicated to promoting and supporting the running industry. As the voice of endurance running, it serves as a hub for connecting various stakeholders within the running community, including race organizers, sponsors, partners, and athletes.
The organization primarily focuses on the sports industry, but its content also touches upon adjacent areas such as beauty and fashion, business and industry, food and beverage, and entertainment news, all through the lens of running and endurance sports.
Running USA provides comprehensive coverage of running events, press releases, private sector announcements, and industry data analysis. Its content is particularly relevant during peak running seasons, offering timely updates and insights.
The organization disseminates its content through traditional print publications and its official website, serving as a valuable resource for industry professionals, event organizers, sponsors, and passionate runners alike. Running USA's mission is to foster growth, collaboration, and knowledge-sharing within the endurance running community.