SWNS Media Group UK

SWNS Media Group UK

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SWNS Media Group UK is a leading provider of digital content in the United Kingdom and internationally. With a rich history spanning nearly five decades, SWNS has established itself as the largest regional news, picture, and video service in the UK, employing over 100 editorial staff across multiple offices.

SWNS produces a comprehensive daily newswire service, comprising over 100 original articles, 1,000 photographs, and videos. This newswire serves as a vital source of content for major news publishers in the UK, US, and beyond, catering to a diverse range of media outlets, including national and regional newspapers, magazines, TV and radio broadcasters, and digital platforms.

In addition to its core news agency operation, SWNS offers a wide array of editorial services and bespoke commission services, such as content syndication, custom photo shoots for brands, and page production services, enabling clients to access tailored content solutions.

SWNS's content covers a broad spectrum of themes, including entertainment news, culture and society, pets, gaming, and family and relationships. The agency's coverage encompasses profile features, expert commentary, industry-specific analysis, evolving stories, and press releases, ensuring a comprehensive and diverse range of content offerings.

Furthermore, SWNS owns and operates three social channels – Love This, Real Fix, and Incredible Tails – which provide bespoke and viral content across major social platforms, reaching millions of viewers each week.

Coverage Attributes:

Beta
Industry Specific: 22 %
Expert Commentary: 13 %
Review: 11 %
Press Release: 11 %
Event Coverage: 8 %

Themes Covered:

Most Recent Topics:

  • United Kingdom
  • Gaming
  • Wildlife
  • Coronavirus
  • Climate Change

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