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WDRB Media is a leading multimedia company based in Louisville, Kentucky, operating a powerful news operation and advertising agency. It encompasses several television channels, including WDRB FOX 41.1, WBKI the CW 58.1, and My 58 (58.2), as well as the digital ad agency BCI Media.
WDRB Media caters to a wide range of audiences through its diverse content offerings, covering topics such as crime, sports, entertainment news, family and relationships, and scientific developments. The company's strength lies in its ability to provide comprehensive coverage of evolving stories, breaking news, press releases, event coverage, and government announcements.
With a strong presence across multiple platforms, WDRB Media delivers its content through online digital print outlets, television broadcasts, and its corporate website. The company's digital properties include WDRB.com, various mobile apps (WDRB News, WDRB Weather, WDRB NewsSlide, and WDRB NOW), and social media channels (Facebook, Instagram, and Twitter).
As the market leader in local news broadcast viewing and digital engagement, WDRB Media offers 9.5 hours of daily local news coverage each weekday, keeping its audience informed about the latest happenings in the Louisville area and beyond.
Owned by Block Communications, Inc., WDRB Media has established itself as a trusted source for news, weather, and sports in the region, leveraging its multimedia capabilities to reach viewers and readers across multiple touchpoints.