WFTS-TV

WFTS-TV

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Preston Insights

WFTS-TV, branded as ABC Action News, is the Tampa Bay area's primary ABC network affiliate, serving the diverse and dynamic Tampa-St. Petersburg-Sarasota television market. As a leading local news source, ABC Action News provides comprehensive coverage of the region's events, issues, and stories that matter most to its viewers.

With a strong emphasis on local news, weather, sports, and entertainment, ABC Action News caters to a wide range of audiences across the Tampa Bay area's diverse communities. From the vibrant beaches of Pinellas County to the farmlands of Polk and Pasco counties, the station's reporting covers the region's rich tapestry of cultures, industries, and attractions.

ABC Action News is widely recognized for its in-depth investigative journalism, exemplified by its award-winning I-Team reports and campaigns like "Taking Action Against Domestic Violence" and "Dirty Dining." The station's weather team is renowned for delivering Florida's most accurate forecasts, keeping viewers informed and prepared for the region's dynamic weather patterns.

In addition to its local news coverage, ABC Action News provides extensive reporting on major events, breaking news, evolving stories, and seasonal happenings that impact the Tampa Bay community. From crime and tragedy to sports and entertainment, the station's journalists strive to deliver comprehensive and timely coverage across multiple platforms, including television, digital, and social media.

ABC Action News serves as a trusted source of information and a vital link between the diverse communities of the Tampa-St. Petersburg-Sarasota television market, keeping viewers informed, engaged, and connected to the stories that shape their lives.

Coverage Attributes:

Beta
Seasonal: 22 %
Evolving Stories: 13 %
Breaking News: 13 %
Promotional Deal: 10 %
Event Coverage: 10 %

Themes Covered:

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Most Recent Topics:

  • Crime
  • Local Weather
  • Hurricanes
  • Holidays
  • Airlines

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