Preston's Summary

Alexa Reed is a Digital Editor at WFAA. She covers a range of topics including construction and real estate, hospitality and leisure, and the retail sector, with a particular focus on Texas and Dallas. Her work has been featured in notable publications such as the Charlotte Business Journal, Dallas Business Journal, and San Antonio Business Journal.

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Geo Focus

Dallas, United States (Local)

Coverage Attributes:

Beta
Press Release: 44 %
Private Sector Announcements: 30 %
Event Coverage: 6 %
Profile Feature: 4 %
Government Announcement: 3 %

Themes Covered:

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Most Recent Topics:

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Pitching Insights

Alexa Reed's coverage predominantly focuses on local business and real estate developments in the Dallas-Fort Worth area. She frequently covers new projects, restaurant openings, educational rankings, and real estate news.

Given her emphasis on press releases and private sector announcements, she would likely be interested in receiving pitches related to exclusive stories about upcoming business expansions or unique trends within the Dallas-Fort Worth market. Pitches offering interviews with key figures involved in local businesses or real estate developments may also align well with her coverage.

As Alexa has a specific geographic focus on Texas and particularly Dallas, targeted pitches that relate to these areas are more likely to capture her interest.

This information evolves through artificial intelligence and human feedback. Improve this profile .