By: Bethany Chester
In what has been described as an "industry-leading target", Lidl GB has announced that it will work to make plant-based proteins account for 25% of its total
Bethany Chester is a writer for vegconomist, the vegan business magazine. With a passion for plant-based living and sustainability, Bethany covers a wide range of topics related to the vegan industry, including new product launches, market trends, and the impact of veganism on businesses and consumers. Her articles provide valuable insights into the growing world of veganism and its influence on the business landscape.
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Bethany's coverage predominantly focuses on veganism, plant-based food, and the broader food industry. She is particularly receptive to press releases and private sector announcements related to new product launches or developments within the vegan and plant-based food industries.
Given her focus on these topics, she would likely be interested in expert commentary from individuals with deep knowledge of the trends within the vegan and plant-based food space. This could include nutritionists, chefs specializing in plant-based cuisine, or individuals involved in innovative product development within this industry.
If reaching out to Bethany for potential coverage or collaboration opportunities, it’s important to tailor pitches that align with her interest in covering new products or advancements within the vegan and plant-based food sectors.
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