Brandon Katz is an Entertainment Industry Strategist at Greenlight Analytics. He specializes in the intersection of film, journalism, and media, with a keen focus on arts and entertainment, publishing, and the evolving landscape of media and press. Brandon's insights have been featured in Observer, The Wrap, Yahoo News, TVREV, and Public Utilities Reports.
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Brandon Katz's focus is on the entertainment industry, particularly streaming services and viewership trends. His articles often cite data and include press releases, indicating a preference for fact-based insights and official announcements.
When reaching out to Brandon, consider offering access to exclusive data or analysis that sheds light on emerging trends in the streaming industry. He may also be interested in commentary from industry insiders who can provide unique perspectives on the evolving landscape of TV shows, streaming strategies, and viewership dynamics.
As Brandon does not have a specific geographic focus mentioned, pitches related to international developments in the entertainment and streaming space could also capture his interest.
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From Netflix charts to box office legs, Hollywood’s success stories now depend on which metric each company wants to sell.
Fox’s discounted World Cup rights are a windfall now, but they also reveal how expensive the next era of live sports will be.
Fox sat out much of the costly content arms race, and Roku now gives it a way to monetize the platforms where that battle plays out.
From established icons to rising stars, there are four types of Hollywood actors that claim lasting star power today.
As traditional media consolidation loses some of its inevitability, industry insiders are looking toward gaming, tech and new forms of audience engagement as the next frontier.
The Odyssey is tracking like another Christopher Nolan phenomenon, proving the director's name remains one of Hollywood's biggest draws.
By: Brandon Katz
Hollywood still wants fresh stories, but the economics increasingly favor modestly budgeted films over $200 million studio gambles.
Brandon Sanderson's vast Cosmere universe could give Apple the long-running fantasy franchise its streaming business still lacks.
Taylor Sheridan didn't invent the modern Western audience; he helped prove that millions of viewers were already waiting for the genre to evolve.
From horror and star power to timely concepts and spectacle, the strongest recent specialty-film performers paired artistic ambition with something more.
