Brian Steinberg is a Senior TV Editor at Variety. He covers media, advertising, and the business of pop culture, with a focus on themes such as publishing, broadcasting, and sports, including topics like TV, football, and the Olympics. Brian's work has been featured in prominent outlets including Yahoo News, The Baltimore Sun, and Sportico.
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Brian Steinberg's coverage primarily revolves around press releases and private sector announcements, with a focus on entertainment news, content & publishing, government & politics. He seems to be interested in the business side of media and advertising industry. If you have insights or stories related to new developments in advertising agencies, changes in leadership within media organizations, or significant partnerships within the television and streaming industry, he may find them compelling.
Given his interest in event coverage as well as private sector announcements which includes corporate appointments and resignations it would be beneficial to provide him with exclusive information about these events.
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CNBC is eager to reach new audiences with a new unit devoted to developing content verticals.
By: Brian Steinberg
Brian Steinberg 4 min read CNBC has sketched out an intriguing strategy the network hopes will have it getting bigger by sweating the small stuff.
The bottom of a TV screen isn't the only place CNBC fans will be able to follow its famous ticker.
Nexstar Media, which has built itself up in recent years with an acquisition spree that includes TV stations and the CW network, now has to make some trims.
Warner Bros Discovery says it will split assets into TV networks and studios and streaming platforms
TV-news programs are some of the most-watched in a fragmented media ecosystem, but advertisers have increasingly shied away from the medium in recent
Willie Geist will test his 'Sunday Today' celebrity interviews in front of live ticketed crowds, a bid to wring new revenues from news segments
Wille Geist hopes to turn his gift for gab into a present for NBC News.
Dan Abrams will exit his primetime show on NewsNation, citing a growing array of business interests
By: Brian Steinberg
Nielsen has made ratings data tied to Paramount TV programs less easy to understand as it continues to squabble with the media company over a contract
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