Carlota Ellenberg

Freelance Writer

Preston's Summary

Carlota Ellenberg is a freelance writer specializing in vegan and plant-based topics. With a focus on the business and industry aspects of the vegan movement, Carlota's articles for vegconomist provide insights into the latest developments, trends, and innovations in the world of plant-based products and alternative proteins.

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Geo Focus

Coverage Attributes:

Beta
Press Release: 46 %
Private Sector Announcements: 26 %
Cites Data: 8 %
Industry Specific: 6 %
Government Announcement: 5 %

Themes Covered:

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Most Recent Topics:

  • Food Manufacturing
  • Food Production
  • Food Safety
  • Sustainable Agriculture
  • CPG Distribution & Commercialization

Pitching Insights

Carlota Ellenberg's articles predominantly focus on press releases and private sector announcements related to house & home topics, particularly within the veganism and plant-based food sectors. Pitches for her attention should aim at providing exclusive news regarding new product launches, investments in alternative protein companies, or insights into market trends.

Given the heavy reliance on press releases in Carlota’s coverage, she may be more inclined towards pitches that provide exclusive access to new products or developments rather than general commentary. This could include early access to data on consumer preferences or behind-the-scenes information about how a particular product was developed.

Since there is no specified geographic focus, it seems that Carlota covers global stories within the veganism and plant-based food industry. Therefore, sources with an international perspective would likely resonate best with her reporting style.

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