Carol L. Schroeder is a retailer at Orange Tree Imports in Madison, Wis. She specializes in retail management, with a focus on brick-and-mortar stores, beauty and fashion, and retail technology. Carol has been featured in the Central Penn Business Journal, Republican-American, and Gifts & Decorative Accessories Magazine.
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Madison, United States (Local)
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Carol's coverage primarily focuses on retail business strategies, including product promotions and general business topics. Her emphasis on expert commentary suggests she may be interested in insights from industry professionals who can provide actionable advice or analysis related to retail trends, sales techniques, and strategic decision-making.
Given her focus on specific aspects of the retail industry such as promotions and reviews, she may respond well to pitches that offer unique perspectives or success stories related to these areas. Additionally, Carol’s interest in data citations indicates a preference for pitches supported by relevant statistics or research findings.
As Carol does not have a specific geographic focus mentioned but covers broader industry-specific topics like crowdfunding and expansion within the retail sector, consider tailoring outreach with international relevance while highlighting practical implications for businesses worldwide.
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By: Carol Schroeder
Store owner Carol Schroeder of Orange Tree Imports in Madison, Wis., shares the importance of thanking loyal customers and staff.
By: Carol Schroeder
From ever-changing tariffs to rapidly-growing AI, 2025 was a year full of new challenges for independent retailers across the country.
By: Carol Schroeder
Retailer and author Carol Schroeder shares which holidays, from major occasions to niche ones, that she taps into for store events.
By: Carol Schroeder
From respect to responsibility, simple early lessons can shape better staff, stronger relationships and a healthier store culture.
By: Carol Schroeder
One retailer shares ways you can encourage customers and employees to donate to charities, enhancing community support and store reputation.
By: Carol Schroeder
Reflecting on Heart on Main Street's impact on independent retail through disaster relief, educational webinars and more.
By: Carol Schroeder
Organized Retail Crime (ORC) remains a significant threat to retailers, involving professional theft rings, fraudulent returns and cybercrime.
By: Carol Schroeder
After the Supreme Court's ruling that Trump tariffs were unconstitutional, retailers may have to fight to see any of those refunds.
By: Carol Schroeder
British-American media company MVF has launched the SKUPE, a weekly retail newsletter offering insights and interviews with industry experts.
