Erica Radol

Contributing Writer - Commerce

Preston's Summary

Erica Radol is a contributing writer for commerce-focused articles. She has written for publications such as The Daily Beast and Well+Good, and her work has also been featured in Yahoo News. Erica's articles cover a range of topics, including beauty, fashion, and lifestyle, with a focus on providing helpful product recommendations and reviews.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Promotional Deal: 45 %
Gift Guides: 20 %
Seasonal: 20 %
Review: 8 %
How To Guide: 1 %

Themes Covered:

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Most Recent Topics:

  • Aestheticians_Estheticians
  • Beauty Industry
  • Hair
  • Hair Care Industry
  • Makeup & Skincare
  • Apparel Design
  • Fashion Industry

Pitching Insights

Erica Radol's articles predominantly focus on lifestyle topics, particularly skincare, anti-aging, haircare, fashion and home decor. She extensively covers promotional deals, reviews and gift guides.

Given her emphasis on promotional deals and reviews of beauty products, pitches should highlight new or unique features of products to help them stand out in a crowded market. Additionally, providing exclusive access to discounts or promotions may align with Erica's coverage style.

Experts who can provide insights into emerging trends in the lifestyle industry or offer expert opinions on specific product categories would likely resonate well with Erica's coverage preferences. While she does not have a specified geographic focus, sources with an international perspective could still be relevant given the global nature of the beauty and lifestyle industries.

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