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Esther Taunton
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Esther Taunton

Senior Business Reporter

AS SEEN ON
Stuff

Preston's Summary

Esther Taunton is a Senior Business Reporter based in Auckland, New Zealand. With a focus on local news and business trends, Esther's articles cover a wide range of topics including finance, consumer issues, property market updates, and cultural missteps by businesses. Her work has been featured in Sun Media Limited and The Post, in addition to her contributions to Stuff.

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Geo Focus

New Zealand (National)

Coverage Attributes:

Beta
Cites Data: 41 %
Government Announcement: 17 %
Press Release: 17 %
Legal Policy Regulation: 9 %
Private Sector Announcements: 3 %

Themes Covered:

Most Recent Topics:

  • Credit Health
  • Debt Management
  • Retirement Planning
  • Saving & Investing
  • Energy Policy & Regulation
  • Energy Sustainability
  • Renewable Energy
  • Housing Market
  • Real Estate Investment
  • Residential Real Estate

Pitching Insights

Esther Taunton's reporting primarily focuses on local news and consumer-related topics in Auckland, New Zealand. She frequently cites data and covers press releases and government announcements to support her articles.

Pitching suggestions for Esther could include providing insights into local consumer trends, retail promotions specific to Auckland, analysis of government spending impacting the local community, or expert commentary on human resources and employment issues within the region. Additionally, expertise related to personal finance advice tailored to Auckland residents may be well-received given the prominent coverage of these themes.

Given her focus on citing data, pitches with strong statistical backing or access to exclusive data relevant to her covered topics may capture her attention. Since Esther mainly reports on local matters in Auckland and New Zealand as a whole, sources with specific knowledge about these areas would likely resonate best with her needs.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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