Gerry Cupido

Fashion and Beauty multi-media journalist

Preston's Summary

Gerry Cupido is a Fashion and Beauty multi-media journalist at various esteemed publications. His work primarily focuses on the intersections of beauty and fashion, health and wellness, as well as food and beverages, exploring topics such as food safety, the beauty industry, and consumer health. Gerry's insights and expertise have been featured in Fast Company South Africa, Business Report, Sunday Independent, MSN, IOL, Cape Times, Daily News, Magzter, and The Namibian.

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Geo Focus

South Africa (National)

Coverage Attributes:

Beta
Reviews: 35 %
Informative: 21 %
Opinion: 21 %
Listicles: 10 %
Promotional: 5 %

Themes Covered:

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Most Recent Topics:

  • Food Manufacturing
  • Food Production
  • Food Safety
  • Food Waste
  • FoodTech
  • Beauty Industry
  • Makeup & Skincare
  • Consumer Health

Pitching Insights

Gerry Cupido’s coverage mainly focuses on house & home, beauty & fashion, with a significant portion dedicated to how-to guides. Based in South Africa, he may be interested in pitches related to back-to-school topics specifically tailored for the South African audience or those offering unique insights into local fashion and lifestyle trends.

Pitches aimed at Gerry should offer practical advice on topics such as home improvement, style tips specific to South African culture or seasons, and guidance around family-related matters like getting kids back to school after holidays. Additionally, relationship features that resonate with the South African context could pique his interest.

Given his focus on seasonal content and how-to guides, providing pitches that tie into current events or offer actionable advice for readers would likely align well with Gerry's editorial direction.

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