CR asks leaders in the advertising and design industries whether billing by the hour is an outdated way of paying creatives for their specialities
Imogen Watson is the Work and Inspiration Editor for Campaign, a leading publication in the advertising and marketing industry. She writes for various publications, including Campaign US, PRWeek, and Campaign (UK), and her work has also been featured in MM+M. Imogen covers a wide range of topics within the industry, including creative campaigns, industry news, and diversity and inclusion initiatives.