By: Milena Lazazzera, Nateisha Scott, Hannah Tappin, Jessica Binns, Maliha Shoaib
The natural beauty brand is scrapping its name, streamlining its product offering and overhauling its packaging.
Jessica Binns is a tech aficionado and wordsmith extraordinaire, currently serving as the Managing Editor for Sourcing Journal. With a background in journalism and a passion for all things digital, Jessica brings a fresh perspective to the world of fashion and retail. Her articles cover a wide range of topics, from industry news and trends to profiles of key players in the fashion world.
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Jessica Binns covers a variety of topics in the fashion and retail industry with an emphasis on crime-related incidents. She frequently reports on private sector announcements, government announcements, evolving stories, and breaking news.
Given her coverage attributes and themes covered, Jessica would likely be interested in pitches related to new product launches from major fashion brands or retailers. Additionally, she may respond well to pitches surrounding corporate restructuring or turnaround strategies within the retail industry.
Considering her focus on theft-related content as well as activism within the fashion space, she might also be open to receiving story ideas related to ethical sourcing practices or sustainable initiatives within the fashion and beauty sectors.
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