The work in California is a big bet that Ford can produce a $30K electric pickup with the style and tech to attract reluctant buyers.
United States (National)
United States (National)


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Keith Naughton's articles largely focus on the automotive industry, with a significant emphasis on car sales and electric vehicles. Additionally, he covers government and politics as they relate to this sector. He frequently cites data in his coverage.
Given Keith's extensive coverage of the automotive industry, he is likely to be interested in receiving pitches related to car sales trends, particularly those involving major automakers like GM, Ford, Toyota, and Hyundai. Pitches offering insights into EV market developments or analysis of consumer trends impacting car buying decisions may also resonate with him.
For government and politics-related topics covered by Keith such as UAW labor costs or Trump vs. Biden policies concerning the automotive sector, relevant experts or analysts could provide valuable commentary for his articles.
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