Kelly Floro

Managing Editor

AS SEEN ON

Preston's Summary

Kelly Floro is a Managing Editor at The Trek. She specializes in travel and tourism, consumer travel, and the intersection of technology and the travel industry, with a keen interest in regional stories from North America and beyond. Kelly has also been featured in various publications, including The Trek.

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Geo Focus

Coverage Attributes:

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Evolving Stories: 20 %
Breaking News: 18 %
Review: 12 %
How To Guide: 9 %
Expert Commentary: 7 %

Themes Covered:

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Most Recent Topics:

  • Adventure Travel
  • Apparel Design
  • Airlines
  • Tourism
  • Travel Technology

Pitching Insights

Kelly Floro's coverage primarily focuses on the HRP (Haute Route Pyrenees) and hiking. Her articles often involve reviews, breaking news, evolving stories, how-to guides, and expert commentary. Given her focus on hiking and outdoor activities along the Appalachian Trail, she may be interested in content related to adventure travel experiences, trail maintenance tips or equipment reviews.

As Kelly does not have a specific geographic focus but mentions the Appalachian Trail, it is likely that she covers topics relevant to this area as well as other international trails like the HRP. Therefore pitches should align with these interests while providing valuable insights into hiking experiences and gear for both domestic and international audiences.

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