Kelly Lindenau is an editor for Demand Gen Report, a publication focused on providing insights and information for B2B marketers. With a diverse range of articles, Kelly covers topics such as AI innovations, media quality, marketing courses, and technology acquisitions.
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Kelly's coverage predominantly focuses on press releases and private sector announcements within the sales & marketing industry, particularly highlighting technology, AI, digital experiences, and funding. To effectively reach out to Kelly Lindenau, ensure that your pitch aligns with these themes. If you have insights or exclusive news related to new product launches or innovations in the sales & marketing tech space, it might pique her interest.
Since there is no specific geographic focus mentioned for Kelly's coverage area, she might be open to receiving pitches from around the globe as long as they are relevant to the broader global market.
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By: Kelly Lindenau
Despite economic uncertainty and tight budgets across industries, 65% of B2B marketers saw budget increases in 2024 and expect even growth in 2025. In an
By: Kelly Lindenau
Nearly three-fourths of event attendees prefer in-person formats, while 50% opt for hybrid and 41% for virtual, new research revealed. In addition to
By: Kelly Lindenau
Demandbase, an account-based GTM platform, teamed up with Salesforce to bring its intent data into the Salesforce Sales Cloud Prospecting Center. This
By: Kelly Lindenau
An equal number of CIOs (53%) prioritize both productivity gains and revenue growth as their success metrics for AI adoption — and just 42% monitor employee satisfaction, new research revealed.
By: Kelly Lindenau
Jasper, an AI marketing platform, expanded its product suite with the launch of Jasper Studio, which seeks to design and deploy AI apps and workflows. As
In the power struggle of importance, the pendulum is swinging over to prioritizing sales — at least according to Demand Gen Report readers. When analyzing
By: Kelly Lindenau
Just a couple years ago, Devin McDonnell, Executive Producer of Devenio Podcasts, found himself pitching the value of podcasting and videos to businesses.
Staying ahead in B2B sales and marketing requires keeping up with the latest trends and strategies, but finding the right resources can be a challenge. To make it easier, we dove into our analytics and compiled a list of our five most-read articles, which offer a snapshot of the topics resonating most with B2B professionals. Here's a closer look at the stories driving conversations in B2B marketing:
By: Kelly Lindenau
There's a “confidence gap” between executives and entry-level marketers: 55% of executives are strongly confident in AI's creative capabilities, while only 33% of entry-level professionals said the same. These findings were revealed in “
By: Kelly Lindenau
In 2024, AI adoption surged to 90% — and following that rapid onboarding, 76% of marketers are optimistic about AI’s future. As AI completes its shift
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