By: Kyle Craig
| Matthew Scerbo Jr. became the Phillipsburg High School boys basketball program 's all-time leading scorer on Friday night.
Kyle Craig is a Sports Managing Producer at NJ Advance Media, where he covers a wide range of competitive and professional sports. His work often highlights themes in sports business and marketing, as well as topics like football, basketball, baseball, and hockey. Kyle's insights have been featured in LNP | LancasterOnline, Calhoun Times, Daily Item, NJ Cannabis Insider, and LehighValley Live.
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Kyle Craig's reporting heavily revolves around local sports, particularly high school basketball and football in the Lehigh Valley area. His coverage mainly includes event recaps and evolving stories related to these sports.
If you aim to reach out effectively, consider providing him with exclusive insights into local high school sports events or emerging trends within this specific geographic region. Additionally, offering unique player interviews or behind-the-scenes perspectives could capture his interest as well.
Since Kyle focuses on a very specific regional area and themes, tailoring pitches that align with his hyper-local focus would likely yield the most success when reaching out to him.
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