Lauren Mcnamara

TBWA has maintained its Adelaide office is operational, despite growing evidence to the contrary.Launched in July 2018, TBWAAdelaide was created to service the South Australian Tourism Commission (SATC) account. The then $4.95 million account was won by TBWAMelbourne a couple months prior, over 35 other agencies including the incumbent, KWP, who held the account for […]

Advertising as a start-up business on a small budget is no easy feat, but when your business proposition is changing lives, it becomes even harder. How do you put into words the impact your business has on people’s lives? How do you anchor that impact into a brand? And how do you market that?These are […]

Starcom Australia's new chief client & growth officer, Scott McCaffrey, argues the importance of listening for successful client-agency relationships.

In Dynamic Duos, Mumbrella each week asks two colleagues with a professional and personal affiliation to share with readers the importance of workplace relationships in an increasingly hybridised world of work.Annabelle Gigliotti:Nathan and I have known each other since literally our very first days in the industry. We first met when he was a seventeen-year-old […]

Join Neil Griffiths and Adam Lang for a look at everything under Australia’s media and marketing umbrella.This week:Nine Entertainment released its financials this week, while CEO Mike Sneesby shared updates on internal reviews, Meta and the company’s outlook. Can the media giant capitalise on the opportunity?Also on this episode:ADVERTISEMENT A look at the latest radio […]

In Dynamic Duos, Mumbrella each week asks two colleagues with a professional and personal affiliation to share with readers the importance of workplace relationships in an increasingly hybridised world of work.Olly King:I clearly remember the moment we decided to make our partnership as a strategy team official. We were sitting downstairs at a café in […]

Join Neil Griffiths and Adam Lang for a look at everything under Australia’s media and marketing umbrella.This week:Magnificent Seven: the good, the bad, and some ugly. While a former reporter has publicly attacked the network, another big name has announced her next move following her departure.Also on this episode:ADVERTISEMENT We’re on ground at MSIX in […]

In Dynamic Duos, Mumbrella each week asks two colleagues with a professional and personal affiliation to share with readers the importance of workplace relationships in an increasingly hybridised world of work.Casey Schweikert:Rees and I met when we were both working in New York, but I don’t remember it. Not in a rude way, it was […]

Join Neil Griffiths and Adam Lang for a look at everything under Australia’s media and marketing umbrella.This week:PM Anthony Albanese has confirmed plans to introduce social media restrictions on teens and a ban on gambling ads. What does this all mean for the Australian industry?Also on this episode:ADVERTISEMENT We’re joined by Nova breakfast host, Michael […]

In Dynamic Duos, Mumbrella each week asks two colleagues with a professional and personal affiliation to share with readers the importance of workplace relationships in an increasingly hybridised world of work.Sharyn Smith:When Cara joined the business six years ago, we were looking for someone in Melbourne who had the right connections and could work independently […]