Lillian Rizzo is a Media and General Assignment Reporter at CNBC. She covers a range of topics including media, sports, and business news, with a particular focus on the intersection of sports and economics. Lillian has been featured in prominent outlets such as The Wall Street Journal, MarketWatch, and NBC News.
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Lillian Rizzo's coverage heavily focuses on the media industry, particularly streaming services, TV, sports broadcasting and content & publishing. She often references press releases and cites data in her articles.
For pitches to Lillian, consider offering insights or access to new data related to streaming service trends, TV industry developments (especially those involving sports programming), or analyses of how different companies are navigating changes in consumer behavior. Pitches could also include commentary from industry insiders about the impact of specific events or strategies within the media landscape.
Given that she covers a broad range of topics within the media industry with no specified geographic focus, pitches should be tailored to provide value across various segments within this sector.
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By: Lillian Rizzo
Diamond Sports currently plans to drop all of its Major League Baseball teams from its Bally Sports regional networks, with the exception of the Atlanta Braves.
QVC is becoming the exclusive broadcaster of USA Pickleball as the home shopping network owner looks to experiment with sports and bulk up its streaming platform.
Sign up today for the new CNBC Sport Newsletter Key Points Unrivaled, the new pro women's basketball league, signed an exclusive multiyear media rights deal with Warner Bros.
The NFL is itching for further growth and it's turning to Latino and Spanish-speaking audiences as a new audience.
Major League Soccer saw growth in regular season attendance and sponsorship revenue after implementing a new performance team. Lionel Messi helped, too.
By: Lillian Rizzo
The MLS has been nabbing well-known athletes like Lionel Messi and Luis Suárez and leaning on the sport’s growing popularity within the U.S.
By: Lillian Rizzo
Jeff Vinik has sold an ownership stake in the NHL's Tampa Bay Lightning to a group of investors led by Doug Ostrover and Marc Lipschultz, both of asset manager Blue Owl Capital.
By: Lillian Rizzo
Comcast reports third-quarter earnings before the bell on Thursday. Wall Street will be focused on the continued broadband industry trends — and whether there are any signs of improvement for customer growth.
By: Lillian Rizzo
Comcast said Thursday it has begun to explore a separation of its cable networks business. The separation would not include the broadcast network NBC or streaming platform Peacock.
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