By: Liz Dominguez
There are two elements that consumers crave and that help CPG and retail businesses build a competitive advantage: speed and convenience. Ashish Bharara shares how to scale them even when challenged by legacy systems.
Liz Dominguez is the Managing Editor for CGT & RIS News, focusing on the consumer goods industry. With her expertise in retail and technology, Liz covers topics such as supply chain management, brand portfolio reviews, omnichannel strategies, sustainability initiatives, and mergers and acquisitions. Her work has been featured in Retail Leader and she writes for various publications under Edgell Communications, Inc.
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Liz Dominguez's coverage is focused on the business, retail, and consumer goods sectors with an emphasis on product promotions and sales & marketing. Her articles often involve press releases and private sector announcements.
Given Liz's focus on product promotions and sales & marketing within the retail industry, she would likely be interested in pitches related to innovative marketing strategies, new product launches, or successful retail campaigns. Additionally, she may be receptive to stories about data analytics in retail or consumer goods that illustrate unique insights or significant trends.
As her geographic focus is not specified but given the nature of her coverage it seems global in scope as many companies operate internationally. Therefore, experts from various locations could offer valuable perspectives for potential outreach.
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