By: Lucia Moses, Lauren Johnson
Amazon's Prime Video ads are having early success with advertisers, positioning it to take on TV companies in the upfronts.
Lucia Moses is a Senior Correspondent for Business Insider, specializing in media coverage. With a background in journalism and experience at publications such as Digiday and Adweek, Lucia covers a wide range of topics within the media industry, including streaming services, entertainment, and technology. Her work has also been featured in Yahoo Sports Canada and Yahoo News.
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International
Lucia's coverage primarily focuses on the entertainment industry, with an emphasis on business and investment analysis. She appears to be interested in top VCs investing in entertainment, mergers and acquisitions within the sector, challenges facing the industry, and streaming platforms' strategies.
Given her focus on the business side of entertainment, she is likely to be receptive to pitches that provide insights into investment trends within the industry or offer expert commentary on major corporate moves such as mergers and acquisitions.
While no specific geographic focus is indicated for Lucia's reporting, it would be beneficial for sources reaching out to have a global perspective given her wide-ranging coverage topics.
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