By: Lucy Shelley, Shauna Lewis
Dentsu is repitching for the account, which it has held for more than a decade.
Lucy Shelley is a Multimedia Editor for Campaign Asia, Performance Marketing World, and Campaign US. With a focus on marketing and advertising, Lucy covers a wide range of topics including industry trends, campaign analysis, and digital marketing strategies. Her work has also been featured in PRWeek and Campaign (UK).
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
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Lucy Shelley's coverage is focused on sales and marketing, digital marketing, advertising, social media, e-commerce, and technology. She often includes press releases and cites data in her articles. Her interest in the performance of specific campaigns suggests she may be open to pitches that offer insights into successful or innovative marketing strategies.
Given Lucy's focus on seasonal topics and government announcements related to sales & marketing, contributing perspectives around trends impacting these areas could enhance your pitch. Furthermore, providing actionable insights based on credible data would likely capture her attention as well.
Considering Lucy's wide-ranging topics covered under sales & marketing themes such as content & publishing and product promotions can provide a broader scope for pitching ideas aligned with her interests.
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