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Maria's coverage predominantly focuses on small business, entrepreneurship, marketing, employee engagement, and leadership. Her articles often cite data and provide how-to guides for various aspects of business operations. If you have expertise in these areas or access to relevant data that can support her content, she may be interested in your input.
Given the themes covered in Maria's articles, consider offering insights related to improving team morale, leveraging local SEO for small businesses, enhancing employee engagement through recognition strategies or sustaining effective leadership practices. Additionally, if you possess knowledge about emerging trends impacting small businesses and entrepreneurial ventures, this could also be valuable to her audience.
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By: Maria Haubrich
in 2010 and focused on a very specific customer: affluent buyers seeking luxury motorcoaches. By concentrating on a niche market, creating a premium customer experience, and resisting the urge to compete on price, he built a million-dollar business that continues to grow.
By: Maria Haubrich
The U.S. is in the midst of a hearing care crisis, caused by several simultaneous factors. First, the aging population is growing rapidly. Since hearing loss is one of the most common chronic health conditions in older adults, affecting approximately
Small business newsletters once followed a simple playbook: send messages periodically, share updates, and hope that subscribers click through. That approach still exists, but it's no longer enough.
Not long ago, running a successful small business meant offering a great product, providing excellent customer service, and managing the day-to-day operations. Those fundamentals still matter, but today's entrepreneurs have another job description to add to the list: creator.
Despite economic uncertainty, women launched 44% of all new U.S. businesses last year, down from 2024's high of 49%, per
By: Maria Haubrich
If your team is spending hours each week placing orders, tracking invoices, and managing suppliers, your procurement process is costing more than you think.
By: Maria Haubrich
Influencer marketing isn't just a strategy for big brands anymore. Today, small businesses are seeing real results by teaming up with micro-influencers —creators with roughly 1,000 to 50,000 followers.
By: Maria Haubrich
AI descended on business operations faster and with greater force than many organizations were prepared for. It is already reshaping decisions across every level of the organization, forcing us to label systems as “legacy” that were modern, robust, and reliable only yesterday, simply because AI arrived with demands they were never designed to support.
By: Maria Haubrich
In Part 1, we made the case that AI's biggest risk isn't hallucination—it's misplaced confidence. When AI lacks documented business context, it fills gaps with generic assumptions that look credible but don't reflect how the business actually operates. The question now is what to do about it.
By: Maria Haubrich
A mistake I've seen many small business owners make is thinking of customer service as a support function rather than a growth strategy. When budgets or priorities change, customer service is often treated as something to streamline, automate, outsource or scale back. But over the years of building, operating, and growing a small business, I've learned that exceptional customer service can become a company's most powerful competitive advantage. It's one of the most effective ways to build trust, strengthen loyalty, improve retention, and create long-term customers whose advocacy fuels sustainable growth.
