Winning large clients There are many reasons why startups look to partner with large organisations, not least, access to a larger market, a steady revenue stream, and corporate expertise.
Alison Coleman is a senior contributor for Forbes and an editor with a strong background in journalism. With a focus on startups and thought leadership, Alison's work has appeared in Forbes, Raconteur, Employee Benefits, and The Guardian. She is also a ghostwriter for executives and entrepreneurs, helping them share their insights and expertise.