Marty Swant is a Senior Reporter at Digiday. He covers marketing and technology, with a focus on the intersection of advertising, emerging technologies, and the evolving landscape of AI and machine learning. Swant's insights and reporting have been featured in notable publications such as Forbes, Harro Community, Modern Retail, and Digiday.
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Marty Swant's coverage predominantly focuses on AI-related topics, particularly generative AI and its applications in various industries. His articles often cite data or refer to government announcements, indicating a reliance on factual information and official statements.
To effectively reach out to Marty, consider providing newsworthy updates about advancements or breakthroughs in the field of generative AI. Additionally, pitches related to the use of AI in advertising and its impact on content creation may align with his areas of interest.
Given his focus on legal policy regulation and privacy & cybersecurity within the context of technology, offering insights into evolving regulations concerning AI and privacy policies could also capture Marty's attention.
This information evolves through artificial intelligence and human feedback. Improve this profile .
Mounting legal pressure and potential AI competition hasn't slowed down Google's ads business — or at least not yet.
By: Marty Swant
With just days before U.S. election, AI-generated political misinformation continues to fill online platforms with plenty of smoke.
By: Marty Swant
Election Day is here, and new ad spending data reveals the intense and targeted push seen in swing states as campaigns for Vice President Kamala Harris and former President Donald Trump delivered last-minute messaging.
By: Marty Swant
Generative AI hasn't had an outsized impact on 2024 presidential campaigns, but it still played a pivotal role in many aspects of political campaigns.
Lawyers for the Department of Justice and Google filed lengthy written arguments Nov. 4 in the ad-tech antitrust trial ahead of closing arguments later this month.
By: Marty Swant
The Austin startup is adding an API-based tooling to let marketers embed brand guidelines into an AI model for consistent text and visual outputs.
By: Marty Swant
Two of the ad industry's buzziest topics have generated yet another deal: generative AI and ad curation.
By: Sara Guaglione, Marty Swant, Krystal Scanlon
Ads are making their debut on Perplexity AI this month, led by Whole Foods, McCann, and PMG. But plenty others are holding back, unsure if the investment is worthwhile — at least for now.
By: Marty Swant, Ronan Shields
U.S. lawmakers are reportedly urging an antitrust judge to make Google sell off its Chrome browser after the tech giant's illegal search monopoly was exposed.
By: Marty Swant
With AI platforms like Perplexity adding new ways to shop with generative AI, there's a growing need for AI to justify its recommendations — just like reviews from publishers and content creators.
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