Misty White Sidell

wwd

Preston's Summary

Misty White Sidell is a Senior Reporter for Women's Wear Daily (WWD). With a focus on the fashion industry, Misty covers a wide range of topics including designer collections, jewelry, retail, and industry trends. Her work has also been featured in Yahoo Finance and Yahoo News.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Press Release: 38 %
Private Sector Announcements: 22 %
Event Coverage: 14 %
Promotional Deal: 13 %
Profile Feature: 2 %

Themes Covered:

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Most Recent Topics:

  • Fashion Industry
  • Makeup & Skincare
  • Perfume & Fragrance
  • Apparel Design

Pitching Insights

Misty White Sidell's coverage is heavily focused on the beauty and fashion industry, with a significant emphasis on press releases and private sector announcements. Given this focus, she may be most interested in receiving pitches related to new product launches, brand collaborations, or other exclusive events within the beauty and fashion space.

Her interest in resort collections specifically for 2024 suggests that she would likely respond well to pitches related to upcoming trends in resort wear or insights from designers about their creative processes for these collections.

Considering her coverage attributes, it's evident that Misty prefers content that highlights promotional deals and event coverages. Therefore, PR professionals looking to reach out should tailor their pitches accordingly by emphasizing exclusivity and promotions around new product launches or events within the beauty and fashion industry.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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