Nicola Appleton is a journalist writing for Tom's Guide, specializing in sleep and wellness topics. With a focus on providing practical advice and product recommendations, Nicola's articles aim to help readers improve their sleep quality and overall well-being.
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Nicola Appleton's articles predominantly focus on deals and promotions in the sleep industry, with a significant portion dedicated to mattress reviews and how-to guides related to improving sleep quality. If you are involved in marketing or have expertise related to new products, sales, or promotions within the sleep industry, your insights could be valuable for her coverage.
Since Nicola often covers promotional deals and product reviews within the house & home category, an effective approach would be to provide information about exclusive discounts or unique features of sleep-related products that align with her coverage themes. Sharing insights into emerging trends or consumer behavior related to sleep products may also catch her attention.
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By: Nicola Appleton
How swapping from a pillow top mattress to a tight top bed changed my sleep
By: Nicola Appleton
I asked AI to create the perfect nighttime routine and it didn’t go as expected
By: Nicola Appleton
Save 42% on the Beautyrest Pressure Smart at Mattress Firm in today's luxury bed sale
Everything you need to know about returning a DreamCloud mattress Buying a mattress is one of the most important investments you can make to your sleep quality and overall health.
By: Nicola Appleton
There's $700 worth of savings on the Stearns & Foster Lux Estate in today's epic fall mattress sale
By: Nicola Appleton
There's 35% off Nolah's top-rated mattress for lower back pain Lower back pain is a common disruptor of my sleep.
How to tell if you have Obstructive Sleep Apnea, plus what to do next
By: Nicola Appleton
There's $1,193 worth of savings when you buy Helix's top mattress for side sleepers in new Black Friday sale
A mattress editor's tips for how to buy a mattress online in the Black Friday sales and get it right, first time
By: Nicola Appleton
A huge Black Friday sale means savings of up to $775 when you buy Helix's top mattress for side sleepers
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