Poppy Thaxter is a writer for The Brand Identity, a platform that showcases and celebrates innovative branding and design projects. With a keen eye for captivating visuals and compelling narratives, Poppy explores the world of graphic design, packaging, and brand identity, highlighting the creativity and craftsmanship behind each project.
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Poppy Thaxter's articles focus on design, particularly branding and packaging. Her coverage indicates a preference for press releases, private sector announcements, and promotional deals related to design-related businesses.
To effectively reach out to Poppy, consider providing her with exclusive insights or news about new developments in the design world such as innovative techniques or trends in branding and packaging. Additionally, she may be interested in interviews with key figures from prominent companies within the industry.
Given her focus on design without a specific geographic location mentioned, pitches should center around global developments in the areas of branding, packaging design, identity design, graphic design and artistic designs.
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By: Poppy Thaxter
When used well, colour is an absolute tour de force in design. And though meticulous science, extensive user testing and detailed research can guide the choices for a key colour or specific palette, there's an innately human element to how we respond and react to the world of colours around us. It's this emotional resonance that makes colour so powerful in branding. So, with this in mind, we're shining a light on its role in identity design and how each hue makes its mark.
By: Poppy Thaxter
Portland-based cross-cultural art programme End Of Summer (EOS) marks a new chapter in its story with a bright and vibrant identity for its 2024 exhibition.
More 3D Orange Motion
By: Poppy Thaxter
Who hasn't enthusiastically rushed, leapt, or twirled around a new home, imagining the possibilities and feeling the excitement of a fresh start?
By: Poppy Thaxter
When used well, colour is an absolute tour de force in design. And though meticulous science, extensive user testing and detailed research can guide the choices for a key colour or specific palette, there's an innately human element to how we respond and react to the world of colours around us. It's this emotional resonance that makes colour so powerful in branding. So, with this in mind, we're shining a light on its role in identity design and how each hue makes its mark.
By: Poppy Thaxter
In a world where social media never sleeps, Manychat is a go-to for social media marketing. This nifty platform helps content creators slide into DMs with style, crafting clever chatbots and automated messages across the social media's messaging universe. Their Instagram Summit brings together industry leaders, innovative strategies, and cutting-edge insights that help businesses harness the full potential of Instagram marketing. Like every iteration of the Summit's identity, the look of 2024 was crafted in-house, giving the team plenty of flexibility and control.
By: Poppy Thaxter
Perfect for book lovers on the go, doing housework, or simply eager to rest their eyes while they enjoy a good book, Storytel is a must-have for audiobook fans.
By: Poppy Thaxter
When used well, colour is an absolute tour de force in design. And though meticulous science, extensive user testing and detailed research can guide the choices for a key colour or specific palette, there's an innately human element to how we respond and react to the world of colours around us. It's this emotional resonance that makes colour so powerful in branding. So, with this in mind, we're shining a light on its role in identity design and how each hue makes its mark.
By: Poppy Thaxter
Like any great rebrand of a historic hotel, Dennis' identity for Barcelona's Hotel Regina captures the establishment's legacy while adding a modern sparkle that today's guests will connect with. “The hotel's owners were practically born there, with the business being in the family since 1957,” Creative Director Josh Nathanson explains. “It being such a personal project meant that it was paramount to respect the history of the hotel while ensuring that it appealed to younger generations. A big part of our strategy makes an effort to position the hotel as ‘old is cool'!”
By: Poppy Thaxter
Each and every day, we're lucky to discover dozens of interesting and inspiring projects from around the world. From global identities and campaigns to side projects and independently published books, The Edit is home to five of them; every two weeks.
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