Reem Makari

Several app researchers and users report seeing the free version of X's AI chatbot, Grok, being made available to people across certain regions.

Also in this week’s people moves round-up, Ocean Outdoor restructures its senior leadership team, amp appoints ME and APAC MD, Waste Creative announces a number of promotions, and more.

According to new research from WARC, the social media platform’s ad revenue is expected to continue to drop due to minimal content moderation.

From Ferrari's new partnership with IBM to Sky Cinema's joyful Christmas campaign, here are this week's standout performance marketing campaigns.

According to new research from WARC, the social media platform's ad revenue is expected to continue to drop due to minimal content moderation.

According to new research, the social media platform's ad revenue is expected to continue to drop due to minimal content moderation.

According to new research, the social media platform’s ad revenue is expected to continue to drop due to minimal content moderation.

New research from Kantar highlights the need for brands to adopt more authentic, positive, and nuanced representations of masculinity that resonate with modern male audiences.

By leveraging PubMatic’s expertise, X seeks to access a broader pool of advertisers having struggled with retaining users and attracting advertisers since Musk’s acquisition.

Demands include having the tech giant sell its Chrome web browser and getting blocked from signing default search engine contacts with companies such as Apple and Samsung. .