Richard Smoley is an Editor for Produce Blue Book, a leading publication in the produce industry. With a focus on providing news and insights for professionals in the field, Richard covers a wide range of topics including industry events, executive announcements, market trends, and product launches.
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Richard Smoley's coverage predominantly revolves around the food and beverage industry, with a significant emphasis on press releases and private sector announcements. To best reach out to Richard, consider pitches that involve new product launches, strategic hires within companies, expansion plans for businesses in the food industry, or innovative marketing campaigns.
Additionally, since he reports extensively on sales & marketing topics related to produce, agriculture and the food industry at large; relevant experts such as business analysts specializing in these fields can provide valuable insights for his articles.
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By: Richard Smoley
Healthy Family Project and Lowes Foods partner for Season of Sharing
The International Fresh Produce Association (IFPA) lists 10 of its major impacts from its activities in 2023
Tree fruit producer Stemilt, exhibiting excellence in 2023, is well positioned to market a 43% YoY increase in apple crop yield
By: Richard Smoley
Sweetgreen announced the launch of its “New Year, Full You” campaign to celebrate delicious, healthy food that rewards you
Instacart will begin piloting ads on its Caper Carts, bringing personalized recommendations to grocery store aisles
- General News , Press Releases NEW YORK, Jan. 17, 2024 /PRNewswire/ – BrandSpark International, a leading market research and consulting
By: Richard Smoley
Produce Industry Podcast to host in-person networking event at SEPC
Rice Fruit Company, a leading producer of high-quality Eastern apples, announces the beginning of Lemonade apple packing
By: Pamela Riemenschneider, Greg Johnson, Richard Smoley
- General News , By Bill Zentner On February 28, 2024, RLB Food Distributors, doing business as FreshPro Food Distributors BB #:126383 West
By: Pamela Riemenschneider, Richard Smoley
“People want to get behind food and beverages that not only offer value, but that they can feel good about putting in their bodies,” said Mandy Mladenoff, President of Matter. “Whether they're stocking up at their local market to prepare a home cooked meal, indulging on-the-go, or even embracing home delivery, each consumer's journey is likely to include a combination of online and offline interactions. Brands should recognize that need to not only be nimble and adapt to evolving shopping behaviors, but to also embrace an omnichannel communications and marketing approach.”
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