Shannon Lawlor

Preston's Summary

Shannon Lawlor is a freelance beauty journalist who has written for publications such as Cigalah Group, Marie Claire UK, Marie Claire, Glamour Us, and Who What Wear UK. With a focus on beauty trends, fragrances, and cosmetic procedures, Shannon provides expert recommendations and insights in the world of beauty and fashion.

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Geo Focus

United Kingdom (National)

Coverage Attributes:

Beta
Review: 29 %
Promotional Deal: 15 %
Seasonal: 8 %
Press Release: 8 %
Gift Guides: 7 %

Themes Covered:

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Most Recent Topics:

  • Beauty Industry
  • Perfume & Fragrance
  • Hair Care Industry
  • Makeup & Skincare

Pitching Insights

Shannon Lawlor's coverage predominantly focuses on beauty and fashion, with a particular emphasis on product reviews and promotional deals. Pitches to Shannon would likely be most effective if they involve new beauty products, fragrances, makeup trends, or exclusive offers from brands. Consider offering insider access to upcoming launches or unique insights into industry trends.

Given the high percentage of review content in her coverage attributes, it is evident that Shannon places importance on detailed evaluations of products. Therefore, she may appreciate pitches that provide early access for review purposes or offer exclusive details about innovative beauty items.

Although no specific geographic focus has been mentioned for Shannon's coverage, her articles appear to cater to an international audience due to the broad appeal of beauty and fashion topics.

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