Sheena Butler-Young

BoF's Haley Crawford and Shayeza Walid unpack why fashion is embracing literature when reading is in decline.

Artificial intelligence is changing how businesses operate as employees become more self-sufficient and routine work is increasingly automated. To build companies that thrive in this new paradigm, fashion executives must rethink leadership structures, talent pipelines and decision-making processes.

As growth slows across activewear, brands like Set Active, 437 and Oner Active are gaining momentum with a new generation of consumers. The Debrief examines what's driving their rise and what it means for category leaders Nike and Lululemon.

As artificial intelligence makes it easier than ever to produce polished résumés, recruiters are relying on new methods to assess attributes like judgment, adaptability and potential.

Nike's VP of global brand management Helena Thornton joins The Debrief host Sheena Butler-Young and BoF sports and fashion correspondent Mike Sykes to explore how brands compete for attention during the world's biggest sporting event, from the thinking behind Nike's ‘Rip the Script' campaign to the power of sport as culture.

As more fashion companies turn to generative artificial intelligence for tasks such as research and analysis, they're reassessing which outside expertise is still necessary and worth paying for.

BoF editor Diana Pearl joins Sheena Butler-Young to unpack how a generation of independent brands rejected the venture-backed DTC playbook — and why that slower, more disciplined approach ultimately paid off.

As AI reshapes entry-level jobs and the fashion industry slows, students are questioning whether a fashion degree still delivers on its promise. BoF Careers' Dan Hastings joins The Debrief to discuss what schools are getting right, where they are looking to evolve and the skills graduates will need to succeed.

Schools are updating curricula, strengthening ties with industry and expanding career support. But educators say success still depends on what students do with those opportunities.

As shoppers swap “sustainable” for “healthy,” BoF senior editorial associate Shayeza Walid joins senior correspondent Sheena Butler-Young to unpack why fabric content has become fashion's newest flashpoint — and why Gap just found out the hard way.