Sierra Mayhew is an Associate Editor for Who What Wear, a fashion and lifestyle publication. With a keen eye for trends and a passion for style, Sierra's articles provide readers with insights into the latest fashion trends, shopping recommendations, and style inspiration. Her work has also been featured in Who What Wear UK and Marie Claire.
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Sierra's coverage heavily focuses on beauty and fashion, with an emphasis on promotional deals, seasonal trends, and reviews. To effectively engage with Sierra, consider offering pitches that align with her focus on current or upcoming fashion trends, new product releases or promotions in the beauty and fashion industry.
As she frequently features specific products and styles in her articles, pitching unique or exclusive insights into emerging fashion brands or trends may capture her attention. Additionally, providing access to discounted items from popular brands might resonate well given the prevalence of promotional deal coverage in her articles.
Sierra does not appear to have a specific geographic focus but rather covers global beauty and fashion topics related to style choices and shopping preferences.
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If you're looking to make your closet feel brand-new, we have some inspiration for you. These are the best cardigans to style with your dresses.
By: Sierra Mayhew
We work in fashion and our love for personal style all started with our Mothers. Here, we share the style lessons they taught us that we hold onto.
By: Sierra Mayhew
Kemo Sabe is located at the heart of Western fashion, the mountains of Colorado. The brand’s president Wendy Kunkle shared with us everything we need to know about dressing in westernwear.
By: Sierra Mayhew
Many Who What Wear editors are based out of L.A., so we asked them where to shop when we're in town. These five boutiques got rave reviews.
By: Sierra Mayhew
With the release of the movie Challengers combined with the rising camp of tennis girlfriends, there's no better summer than this one to adopt a tenniscore wardrobe.
By: Sierra Mayhew
After a trip to La Samaritaine in Paris, I never felt more inspired to shop French style. A sales associate told me what their shoppers are into these days.
By: Sierra Mayhew
One of our editors was drowning in swimsuits she never wears, and her closet clean-out revealed that these six swim styles should be put into the archives.
Marina Larroudé, co-founder of Larroudé, knows all about summer fashion after spending her childhood in Brazil. Here, she shares her shopping list with us.
There's nothing the fashion crowd is loving more right now than statement pants. We've rounded up the five trends you need to start with.
By: Sierra Mayhew
Linen pants are the absolute staple of the summer among the fashion crowd. They're styling them with these five shoe trends.
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