Sophie Hirsh is a Senior Editor at Green Matters. She focuses on topics related to food and drink, climate change, holidays, and social issues, often exploring the intersections of these themes through data-driven storytelling. Sophie is featured in Green Matters and Upworthy.
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Sophie's coverage indicates a strong focus on environment, lifestyle, and exclusive stories. Pitches to her should highlight unique and eco-friendly products or initiatives, exclusive interviews with notable figures in the environmental or lifestyle space, as well as insights into government announcements related to these areas.
Given Sophie’s interest in exclusivity, offering her access to unique individuals or stories can increase the likelihood of obtaining coverage. For example, providing an opportunity for an exclusive interview with a prominent figure involved in environmental activism could be particularly appealing.
While there is no specific geographic focus mentioned for Sophie's articles, it would still be beneficial to consider pitching topics relevant to international audiences due to the global nature of environmental issues.
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By: Sophie Hirsh
Green Matters sat down with Jason Mraz on behalf of his partnership with Planet Oat, and chatted about his avocado and coffee farm, upcoming music, and more.
By: Sophie Hirsh
Every spring, the Environmental Working Group (EWG) puts out an updated version of its Shopper's Guide to Pesticides in Produce , which aims to help
Transparency Matters: If you click on any links on this page, Green Matters may earn a commission (at no additional cost to you). Each item is hand-selected by editors with the planet — and people – in mind.
By: Sophie Hirsh
In early June 2024, a supergroup of celebrities and climate activists gathered in Hollywood at the Environmental Media Association's eighth annual EMA Impact Summit.
By: Sophie Hirsh
Lance Bass is totally in sync with the planet. While most pop music fans probably know Bass as one-fifth of iconic 2000s boy band *NSYNC, those
Melting ice sheets is one of the most cliché signifiers of global warming and the climate crisis — but clichés often originate in the truth, and ice sheets are still melting.
By: Sophie Hirsh
Over the past two decades, Aditya Singh, a wildlife photographe r, and Poonam Singh, an artist, have purchased more than 40 acres of land in India, worth more than $140,000 in total.
Ever since the Amazon rainforest fires of 2019, people from all over the world know what it's like to witness the Amazon rainforest slowly crumble.
We spoke with fashion experts Maya Penn and Sara Walker to unpack how younger generations, notably Gen Z, are leading the anti-fast fashion movement.
In an exclusive interview with Green Matters, actress Lana Condor opened up about her passion for protecting the planet.
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