Sue Mitchell is a columnist for The Australian Financial Review, specializing in retail and consumer goods. With a focus on the Australian market, Sue provides insights and analysis on industry trends, company performance, and consumer behavior. Her work has also been featured in Cigalah Group, Yahoo News, and BBC News.
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Australia (National)
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Sue Mitchell’s coverage indicates a focus on retail, consumer behavior, and productivity within Australia. She appears to heavily rely on data and press releases for her articles.
For Sue's coverage of the retail industry in Australia, pitches could include insights into consumer behavior trends or analysis supported by relevant data. Additionally, providing exclusive access to new product launches or promotions would align with her emphasis on product promotions.
Given the themes covered and the topics addressed in Sue's articles, experts with extensive knowledge of Australian retail operations and consumer behavior would be highly relevant for potential outreach. Furthermore, those who can provide unique datasets to support their insights may also capture Sue's attention effectively.
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The interim review of the Food and Grocery Code of Conduct attempts to overcome suppliers’ fear of retribution from major retailers, but may not go far enough.
By: Sue Mitchell
Building social licence is a significant opportunity for retailers but as the travails of the two big supermarket chains show, it can be easily damaged.
By: Sue Mitchell
Deep food and grocery discounts have become increasingly popular with consumers, but the cost is unfairly borne by suppliers, prompting calls for change.
Barzan Majeed, aka Scorpion, is on the run after smuggling thousands of migrants into the UK.
One of Europe’s most notorious people-smugglers, Barzan Majeed, says he transported thousands of people across the Channel.
For years, a people smuggler known as Scorpion is believed to have controlled the trade across the English Channel. And yet he remained a free man.
A man on Interpol's Most Wanted list, Majeed managed a sophisticated operation that spanned Turkish coastlines, Belgian ports and flimsy boats and rubber dinghies launched from France.
Myer’s decision to appoint Olivia Wirth as executive chair and CEO has stunned corporate governance experts but has the full support of Solomon Lew.
By: Sue Mitchell
This week Yvette Cooper pledged to go after the criminals behind the thousands of migrants who cross the Channel every year. She won’t find it easy and will be shocked by what she discovers, says Sue Mitchell, whose leads took her to corner shops in Nottingham and affluent suburbs in Belgium in her year tracking down some of Interpol’s most-wanted
By: Sue Mitchell
A s 2024 began my colleague Rob Lawrie and I set out on a secret mission. I'm an investigative journalist, Rob's an ex-soldier, now an aid worker, and
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