By: Susan Pinto
Zee Group founder Subhash Chandra on Sunday issued a fresh clarification on his personal insolvency proceedings, saying borrowers linked to his
Viveat Susan Pinto is a journalist at various esteemed publications including The Indian Express, Rediff.com India Ltd., Business Standard, and Financial Express (India). He specializes in themes such as retail, business and economics, and finance, with a particular focus on consumer behavior analytics, retail analytics, and the local economy. His insights and expertise have made him a prominent voice in discussions surrounding entrepreneurship, startups, and the dynamics of the food and beverages sector.
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India (National)


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Viveat Susan Pinto's coverage primarily revolves around the retail industry, FMCG sector, business news, and advertising in India. Given his focus on citing data and press releases while also including expert commentary, he is likely to be interested in pitches that provide exclusive access to industry data or insights from reputable experts within the Indian retail and FMCG sectors.
As Viveat focuses on national coverage of India, pitches should align with this geographic focus. If you have proprietary data related to sales & marketing trends or noteworthy developments within the Indian retail or FMCG industries, it may capture Viveat’s attention.
Additionally, if your pitch involves exclusive interviews with key figures from major retailers or FMCG companies operating in India backed by solid data or analysis pertinent to these industries' trends in the country – it could resonate well with Viveat's editorial interests.
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