The Coast News Group

The Coast News Group

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Preston Insights

The Coast News Group is a prominent local media organization serving the affluent communities along the coast of San Diego County. With a substantial readership exceeding 100,000, the group delivers hyperlocal news and information through its two flagship publications: The Coast News (TCN) and The Rancho Santa Fe News (RSF).

The Coast News is a weekly on-demand publication distributed across coastal cities from Oceanside to Carmel Valley, reaching 30,000 readers through strategically placed demand racks and a small paid subscription base. This publication caters to the interests and concerns of the coastal communities it serves.

The Rancho Santa Fe News, on the other hand, is a bi-weekly direct-mailed publication reaching 9,200 households in the exclusive Rancho Santa Fe, Fairbanks, and Santaluz communities. It holds the distinction of being the only community newspaper mailed directly to the Santaluz area, ensuring comprehensive coverage for this upscale neighborhood.

The Coast News Group covers a diverse range of topics, including crime, government and politics, business and industry, family and relationships, and entertainment news. Its journalistic efforts encompass government announcements, press releases, evolving stories, breaking news, and event coverage, ensuring that readers remain well-informed about the happenings in their communities.

With a strong print presence, The Coast News Group's publications are widely distributed and easily accessible to their target audiences, solidifying their position as a trusted source of local news and information.

Coverage Attributes:

Beta
Government Announcement: 28 %
Evolving Stories: 15 %
Press Release: 14 %
Event Coverage: 11 %
Breaking News: 11 %

Themes Covered:

Most Recent Topics:

  • Crime
  • Social Issues
  • Homelessness
  • Traffic
  • Law Enforcement

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