Artificial intelligence is already bringing “creative accountability” to some of the squishier parts of the marketing world. But first...
Alex Barinka is a Managing Director at Upland Workshop. With a background as a former marketing director and startup executive, Alex has reported extensively on topics such as TikTok, business leaders, AI, China, and social media. Alex's work has been featured in prominent publications including Yahoo Finance Australia, Bloomberg, TIME, and The Washington Post.