Alexandra Bruell is a Reporter at The Wall Street Journal. She covers themes related to publishing and media, as well as business and economics, with a particular focus on the intersection of these areas with AI and machine learning. Alexandra's work has been featured in MarketWatch, Yahoo Finance, Talking Biz News, LiveMint, and Editor & Publisher (E&P) Magazine.
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United States (National)
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Alexandra's coverage is centered around the news publishing industry, with a significant focus on technology and its intersection with media. She frequently covers announcements from private sector companies, making her likely to be interested in pitches featuring exclusive data or insights that shed light on emerging trends within the news publishers' landscape.
Given Alexandra's emphasis on the U.S., she would likely prefer sources familiar with the American media landscape and regulations. Additionally, her interest in artificial intelligence (AI) indicates potential receptivity towards experts who can provide commentary on AI technologies impacting the media industry.
Pitches tailored to offer unique data points or analysis related to tech-driven transformations within news publishing, particularly those relevant to U.S.-based developments, are more likely to capture Alexandra’s attention.
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By: Alexandra Bruell
The New York Times posted a 7% increase in quarterly revenue, boosted by digital-subscriber gains and online advertising, as its Athletic sports-media operation reported its first adjusted profit. Shares were down almost 8% in morning trading. Speaking about the strike, Chief Financial Officer William Bardeen told investors on the Times's earnings call: "We've known this was a possibility and have prepared for a range of scenarios."
Shailesh Prakash departs after two years at the tech giant. Relationships between Google News and publishers remain strained.
By: Alexandra Bruell
The New York Times Tech Union is ending its strike without a contract, according to a Times spokeswoman. The move caps a tense week and protest that occurred during the election. The walkout by
By: Alexandra Bruell
Shailesh Prakash departs after two years at the tech giant; relationships between Google News and publishers remain strained
By: Alexandra Bruell, Anne Steele
The hosts discuss the ‘manoverse’ and why left-leaning shows need to engage the right.
By: Alexandra Bruell
Brands are skittish about appearing near stories on politics and violence, but news outlets say their fears are overblown.
By: Alexandra Bruell, Suzanne Vranica
Brands are skittish about appearing near stories on politics and violence, but news outlets say their fears are overblown.
By: Alexandra Bruell, Suzanne Vranica
Brands are skittish about appearing near stories on politics and violence, but news outlets say their fears are overblown
Financial struggles and concerns over editorial strategy rattle staffers at the Jeff Bezos-owned publication; rivals poach top talent.
Donald Trump's return to the White House should be a moment for the Washington Post to shine. The news outlet has a rich history of hard-nosed political reporting, and its coverage of Trump's first term led to a huge jump in readership.
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