By: Alexandra Bruell, Alistair Macdonald, Suzanne Vranica, Sam Schechner
The journalist-turned-media executive was hired by Jeff Bezos to turn around the Washington Post, but a past role at News Corp is casting a shadow.
Alexandra Bruell is a reporter at The Wall Street Journal, covering a wide range of topics including media, advertising, and technology. Her work has been featured in various publications such as Talking Biz News, Yahoo Finance, LiveMint, and MarketWatch. With a keen interest in the intersection of media and technology, Alexandra provides insightful coverage of industry trends and developments.
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Alexandra's coverage is centered around the news publishing industry, with a significant focus on technology and its intersection with media. She frequently covers announcements from private sector companies, making her likely to be interested in pitches featuring exclusive data or insights that shed light on emerging trends within the news publishers' landscape.
Given Alexandra's emphasis on the U.S., she would likely prefer sources familiar with the American media landscape and regulations. Additionally, her interest in artificial intelligence (AI) indicates potential receptivity towards experts who can provide commentary on AI technologies impacting the media industry.
Pitches tailored to offer unique data points or analysis related to tech-driven transformations within news publishing, particularly those relevant to U.S.-based developments, are more likely to capture Alexandra’s attention.
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