Aryaman Gupta

Rival firms like Zomato-owned Blinkit already offer BNPL services to their customers through partnerships with players like LazyPay and Simpl.

Razorpay's omni-channel approach admittedly bolstered the firm's operations and helped it navigate the RBI ban

Founded in November 2020 by Prashant Sachan, AppsForBharat operates the devotion platform Sri Mandir, which enables users to participate in pujas, offer goods (Chadhava) as part of the rituals, and access a wealth of devotional content, all from the comfort of their homes.

However, expansion into smaller markets poses its own set of challenges. According to industry watchers, quick commerce firms operate on thin margins, relying on high order frequencies and higher average order values (AOVs) to bolster their margins.

After making the model work in metro cities, players in the quick commerce sector are rapidly expanding their footprint into smaller tier 2 cities and markets beyond that ahead of the festival season.

D2C brands leverage quick commerce for growth, tackling tech and logistics hurdles

As quick commerce gains ground, emerging direct-to-consumer (D2C) brands are betting big on digital channels to drive growth.According to Aman Gupta, co-founder of wearables brand BoAt, new-age brands in India have been expanding at a much faster pace than expected, driven by digital channels like quick-commerce.'Investors doubted the potential of D2C brands when we started, but today there are multiple brands in the startup market that are growing on the shoulders of these digital channels,' Gupta said while addressing a session at Razorpay's D2C and Retail Summit recently.

For food aggregator platform Swiggy, quick commerce (qcom) is proving to be a better growth opportunity than food delivery. Its qcom arm Instamart is rapidly outpacing its core food delivery vertical across several key financial metrics, the company's recently filed draft red herring prospectus (DRHP) shows.

In August, while sitting at a coffee shop, he decided to order an Acer Predator laptop — typically priced between Rs 95,000 and Rs 2.5 lakh — through the quick-commerce (q-com) platform Flipkart Minutes.

Abstract Climate change is expected to increase the frequency and severity of precipitation extremes, causing droughts and flooding.