Brendan Case is a Retail Reporter at Bloomberg News. He covers major retailers such as Walmart, Target, Costco, Kroger, and dollar stores, focusing on themes like shopping trends, Black Friday, and the impact of inflation on consumer behavior. Brendan's work has been featured in prominent publications including Bloomberg-Quint, Fortune, The Wall Street Journal, and TIME.
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United States (National)
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Brendan Case's coverage predominantly focuses on the retail industry, with a significant emphasis on financial implications and product promotions. His articles often cite data and include press releases, indicating an interest in factual information from reliable sources.
Given this focus, Brendan would likely appreciate pitches that offer insights into consumer behavior trends, impacts of specific products or services on businesses, or analyses of market data related to the retail sector. Pitches highlighting innovative marketing strategies and their impact could also resonate well with him.
As for sourcing material, providing access to relevant data or offering expert analysis based on credible research may increase the chances of gaining his attention. Since he covers major US retailers such as Walmart and Target extensively, pitches involving these companies should be particularly appealing to him.
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By: Brendan Case, Caelyn Pender, Spencer Soper
Online ads are delivering less bang for the click these days, so brands are turning to an old brick-and-mortar marketing gimmick: handing out free samples at the local supermarket. In stores across the US, companies are doling out everything from small-batch nut butter and sanitary wipes to Halloween-themed Oreos. While warehouse clubs like Costco and Sam’s have been offering
By: Caelyn Pender, Brendan Case, Spencer Soper
In stores across the US, companies are doling out everything from small-batch nut butter and sanitary wipes to Halloween-themed Oreos.
By: Brendan Case, Jeannette Neumann
That’s a big change from the decades-high inflation that hammered shoppers in the wake of the pandemic.
By: Jeannette Neumann, Brendan Case
Der Chef des weltgrößten Einzelhändlers hat bei der Erläuterung der Quartalszahlen das D-Wort benutzt: Deflation.
By: Julie Fine, Brendan Case
Texas Governor Greg Abbott vowed to add more razor wire along the border with Mexico to crack down on illegal immigration, saying the state has the constitutional right to defend itself and accusing President Joe Biden of not doing enough to enforce the law.
By: Brendan Case, Julie Fine
El gobernador de Texas, Greg Abbott, prometió añadir más alambre de púas a lo largo de la frontera con México para combatir la inmigración ilegal, diciendo que el estado tiene el derecho constitucional de defenderse y acusando al presidente Joe Biden de no hacer lo suficiente para hacer cumplir la ley.
LED system already assists employees as part of retailer's tech upgrades
The US Department of Transportation is providing $60 million in immediate funding for emergency work following the collapse this week of Baltimore’s Francis Scott Key Bridge.
By: Brendan Case, Miranda Davis
Northwestern University and Brown University headed off the police crackdowns that hit campuses from New York to California last week by making concessions to pro-Palestinian protesters. Now they’re being slammed by critics who say they capitulated to an angry mob.
By: Brendan Case, Jaewon Kang
(Bloomberg) -- Costco Wholesale Corp. is boosting its basic membership fee for the first time since 2017, raising the charge for most memberships to $65 a year from $60.
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