Brian Roche

Anchor/Consumer Investigator

Preston's Summary

Brian Roche is an Anchor and Consumer Investigator at WGAL. He specializes in areas such as cybersecurity, cybercrime, consumer interest, and health and wellness, often focusing on scams and security breaches. Brian has been featured in multiple outlets including WXII 12 Triad CW, KOCO 5, SC Media, and WCVB Channel 5, among others.

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Geo Focus

Albany, United States (Local)

Coverage Attributes:

Beta
Event Coverage: 28 %
Government Announcement: 24 %
Press Release: 10 %
Seasonal: 8 %
Evolving Stories: 7 %

Themes Covered:

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Most Recent Topics:

  • Cyber attacks
  • Data Breaches
  • Data Leaks
  • Phishing
  • Consumer Health
  • Drugs & Medication
  • Health News
  • Aging & Longevity
  • Diet & Nutrition
  • Fitness
  • Wellness Programs

Pitching Insights

Brian Roche's reporting primarily focuses on personal finance, scams, fraud, and online security with a local focus on Pennsylvania and Lancaster. To effectively engage him, consider providing insights into local consumer protection issues or news updates related to scams impacting the community in Pennsylvania. Topics such as how-to guides for avoiding specific scams or commentary from experts in consumer protection within the state could be highly relevant.

Additionally, given his coverage of government announcements and settlement distributions related to scams and frauds, pitches that provide detailed information about new regulations or legal actions against fraudulent activities may resonate well with Brian Roche.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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